Susie has been a strategic leader across top agencies and media brands for the last 23 years. A classically trained brand planner with deep experience in comms, culture and data strategy, Susie has built and led multidisciplinary and cross functional teams nationally and globally. Susie has developed emotionally resonant and culturally relevant ideas for a wide range of brands, including Target, Planned Parenthood, Volkswagen, Diageo, Kroger, Capital One, Pizza Hut, A&E Networks, Lifetime, VICE Media Group, Kia, P&G, Unilever, ABI, Expedia, Nintendo, The California State Lottery, and Verizon Wireless.
