STORYTELLING
Climate Cultura
An infusion of positive, clean energy messaging from fresh voices is needed.
Latino communities are a key constituency that want climate action, and Latino creatives are uniquely positioned to get people’s attention and share inspiring stories of hope.
What is Climate Cultura?
A program from Generation180 that trains a cadre of Latino creatives as clean energy ambassadors to create fresh content, share local success stories, and inspire action.
Climate Cultura is a paid program for Latino filmmakers, writers, influencers, comedians, and artists from every walk of life.
Why Latino creatives
Concern about climate change
Studies show U.S. Latinos are concerned about, and willing to act on, climate change at a much higher rate than the general public.
Important voting block
Latinos are a key constituency that can be mobilized to support clean energy policies impacting their day-to-day lives.
The climate movement needs creatives
Latino messengers help their community understand the value of clean energy and apply their power to influence decisions that support a healthier future for all.
What we do
Hold in-person trainings: We host local, in-person trainings in key cities focused on clean energy topics.
Support creatives: Participants collaborate in a “writers’ room” workshop. Post training, they create and share original content with their digital audiences.
Create partnerships: We work with local organizations, advocates, and activists to amplify community-led efforts and build lasting relationships.
See the work
Cohorts have produced short films, comedy, visual art, and digital storytelling that spotlight clean energy solutions and community resilience.
Sol – Solar Success in the South
Break up with the SMOG monster
WhatsApp: Communication and Misinformation
Toxica Art
Stay Toxic
Meet the cohorts
Trainings have been held in Atlanta, GA and Phoenix, AZ. Each cohort reflects the culture, creativity, and climate priorities of its city. Explore their work and see how Climate Cultura creatives are inspiring action in their communities.
New upcoming training in Philadelphia!
Learn more

Make your vote count
The first step to fighting climate change is electing leaders who will take action.

Is your state a Latino power state?
Learn more about research on Latinos in key states and the issues they care about.










